Case Studies.
African Institute of Financial Markets and Risk Management – AIFMRM
We supported AIFMRM to design the layout of their annual report, which included creating a cover page that carried the visual theme through to the infographics on the inside, helping to showcase their achievements such as research outputs, awards and partnerships. This was followed by social media material and PR.
The Africa Business Conference
We supported the UCT Graduate School of Business' Africa Business Conference with an integrated marketing campaign. The hybrid event brings together leaders, businesses, professionals and scholars to lead conversations on operating in an African context and highlight the relevance of businesses as the driving force for a prosperous future in Africa.
International Summit on the SDGs in Africa
We partnered with the University of Cape Town (UCT) to raise awareness and attract delegates to the 2021 International Summit on the SDGs in Africa. UCT’s objective was to mobilise collaborative efforts to accelerate African-led activities in support of achieving the United Nations Sustainable Development Goals (SDGs) and the African Union's Agenda 2063.
Africa’s First Design Thinking Conference
We partnered with the Hasso Plattner d-school Afrika to implement a content-led marketing strategy for the d.confestival, Africa's first ever design thinking conference-meets-festival. Our strategy attracted change-makers from business, government, education and social development to celebrate the success of design thinking globally and explore the possibility of dialing up Africa's creative potential to solve complex problems.